Walt Disney Products in Algeria
2004-12-09
Liberte Algerie reported on Thursday (9 December) that Algerian Tonic Emballage recently agreed to enter a partnership with American entertainment company Walt Disney. Tonic purchased the exclusive licensing rights to produce, market and sell a range of products bearing the Walt Disney label. The entertainment firm will utilize Tonic's networks to penetrate the Algerian market. The nation's economy is growing and disposable income rates are rising, particularly among hydrocarbon sector workers. (albawaba.com)
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